As the program for AAN's 2011 Web Conference
takes shape, it's clear that next month's tech confab in San Francisco will be an essential destination for anyone trying to understand what today's new technology means for tomorrow's revenue stream.
Already confirmed is digital media heavy hitter Amy Webb
, whose highly popular talk, Top 10 Tech Trends of 2011
, will break down the top ten technology trends that will shape the upcoming year.
Webb, a former Newsweek
and Wall Street Journal
reporter, has been advising media organizations and retailers on emerging technology and culture for the past 15 years. She also serves for innovative and forward-thinking panels such as the SXSW Accelerator Advisory Board, the Knight-Batten Advisory Board, and the Online News Association's Board of Directors.
Some of the other timely sessions we have in store include:
Mobile Apps: Yes, this is the year for you to launch your Ipad/Iphone/Droid app. Come hear about cheap ways to get your mobile app built, and ways to monetize quickly.
Selling in Verticals: Advertisers want their message to be
next to subjects that concern them. If you are not selling the web in verticals, you
are not maximizing your web sales.
Behavioral Targeting: Learning how a user consumes information and
advertisements is key to keeping readers and advertisers. We'll show you
the importance of behavioral targeting and some tools that get you the
data you need.
QR Codes: Having been used successfully in Asia for years, publishers in the U.S. and Canada are just starting to
catch on to the dollar potential of QR Codes.
The rest of the programming slate is still being finalized, but in the meantime, AAN members can secure the early registration rate of $250 by registering online here
. After Jan. 7, 2011
, the rate goes up to $300.
until Jan. 7, going up to $450 after that.
Early registration for associate members is $375 for one table and one exhibitor ($250 for each additional exhibitor).
The fee for non-members is $525 for one table and one exhibitor ($400 for each additional exhibitor).
Click here for the Exhibitor Registration Form
These fees are valid until Jan. 7, 2011
, after which they will increase by $50.
AAN has reserved a block of rooms at the Argonaut Hotel
at a group rate of $130 per room, single or double occupancy.
The deadline for reservations at the special AAN rate is Friday, Jan. 7, 2011
; however, we encourage you to book early as AAN's block of rooms could be reserved prior to the deadline. To make your reservation by phone, call (800) KIMPTON and ask for the Association of Alternative Newsweeklies’ group rate or make your reservation online by clicking here
495 Jefferson Street at Hyde
San Francisco, CA 94109
Tel: (415) 563-0800
Click here for a map and directions
AAN's 2011 Web Conference will take place January 28 - 29, 2011. (Friday through Saturday)